Loewe releases a new Disney campaign film as Puzzle bag prices hold
Loewe published a new Disney Tim Burton's The Nightmare Before Christmas campaign film on YouTube, while secondary market asking prices for the Puzzle bag sit around $2,120 to $2,214.
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Read and approved by Aleksandar Petkov on November 7, 2026.
Loewe published a new film on its official YouTube channel on 6 November 2026. The video carries the title “LOEWE and Disney Tim Burton’s The Nightmare Before Christmas campaign” on the house’s channel. For buyers and sellers of pre-owned bags, the release marks another public broadcast from the Spanish label as its established handbag lines maintain steady asking prices on the secondary market.
Seasonal releases and brand campaigns bring renewed attention to a house’s broader catalogue. While the new film centres on the Disney Tim Burton’s The Nightmare Before Christmas campaign, secondary market participants mostly trade in the house’s core silhouettes. Data from the resale index on 7 November 2026 shows how the house’s foundational models are priced by sellers across major international platforms following the film’s release.
The secondary market for the Loewe Puzzle
On the resale market, activity around the house centres heavily on the Puzzle family, which was introduced in 2015. Veliri’s index tracks the median asking price of matched live listings on eBay’s US, UK, German, French and Italian sites, converted at the European Central Bank’s rate of the day. These figures measure current seller asking prices rather than completed sales.
As of 7 November 2026, the Loewe Puzzle Small records a median asking price of $2,214, which converts to £1,654 or €1,983. That figure is drawn from 444 matched live listings across the five national eBay sites. Its larger counterpart, the Loewe Puzzle Medium, also introduced in 2015, carries a slightly lower median asking price of $2,120, or £1,584 and €1,898, based on 394 matched live listings.
The inversion in asking prices between the two sizes is a notable feature of the current resale data. In primary retail boutiques, houses typically price larger bags above smaller ones to account for the extra material. On the secondary market, however, the Loewe Puzzle Small commands a higher median asking price than the Loewe Puzzle Medium. The small size sits higher at the median than the medium size across the tracked markets. This gap reflects seller pricing behaviour on the open platforms, where compact silhouettes often hold higher asking figures than roomier versions of the same design.
Supply and listing volume across sizes
Supply across both sizes remains substantial enough to give buyers and sellers a clear benchmark. Both the Loewe Puzzle Small and the Loewe Puzzle Medium have been in circulation since their introduction in 2015, allowing more than a decade of production to filter into the pre-owned market. This steady flow of stock is visible in the current listing counts recorded on 7 November 2026.
Of the two models tracked in the index, the Loewe Puzzle Small has the larger pool of available stock with 444 live listings, compared with 394 live listings for the Loewe Puzzle Medium. Despite the wider availability of the small size on eBay’s US, UK, German, French and Italian sites, sellers are still asking more for it at the median than they are for the less numerous medium size. Higher supply in this instance has not pushed the median asking figure of the Loewe Puzzle Small below that of the Loewe Puzzle Medium.
How campaign moments meet the resale index
When a luxury house publishes a new promotional work on its official YouTube channel, such as the “LOEWE and Disney Tim Burton’s The Nightmare Before Christmas campaign” video on 6 November 2026, it keeps the brand visible to the general public. For those looking at the pre-owned market a day later on 7 November 2026, the baseline cost of entry into the house’s main handbag line remains clearly defined by the 2015 designs.
A seller preparing to list a Loewe Puzzle Medium faces a market where 394 competing listings establish a median asking price of $2,120, £1,584 or €1,898. A buyer searching for a Loewe Puzzle Small encounters 444 listings with a median asking price of $2,214, £1,654 or €1,983. Because the resale index captures live asking prices across the five eBay territories at the European Central Bank’s daily exchange rate, these figures represent the immediate expectations of current listers rather than final negotiated transaction values. Whether a buyer or seller is drawn to the label by its 2015 staples or by the 6 November 2026 campaign film on the house’s channel, the Puzzle models remain the central reference point for the brand’s secondary market pricing.
